Britons ’saving more than ever’

Britons are more likely to save than ever before it has been revealed - leading analysts to believe that ISA sales are likely to pick up in the run up to the April 5th deadline for investment in the 2006/07 tax year.

Legal and General’s MoneyMood survey found that 64 per cent of Britons were in the mood to save in the month of February, compared with 54 per cent in the same month last year.

Meanwhile, only 24 per cent of respondents were in the mood to spend money - the lowest February figure for three years.

“That is good news as it shows that the majority of households are in a position to save rather than struggling to make ends meet,” commented Claire Stracey, director of customer marketing at Legal & General.

This news has coincided with reports that Fidelity FundsNetwork’s ISA’ sales are up 37 per cent compared with sales in the equivalent period of 2006 - suggesting that as more people are in the mood to make savings, more people are investing in ISA’s.

Written Exclusively by AdFero for ISA Guides

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